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Fund Infrastructure That Creates Measurable Returns

POP LABS is a for-profit social enterprise with a billion-dollar market opportunity. We're not asking for grants to sustain programs—we're building permanent coordination infrastructure with clear financial returns.

A Billion-Dollar Market

Nationwide (TAM)
$50B–$70B

Based on scaling the NJ model across all 50 states

New Jersey (SAM)
$1.39B–$1.78B

Statewide opportunity: 21 counties, 565 municipalities

POP LABS fills a billion-dollar gap — helping programs work together for a Greater New Jersey.

$8.21M Over 5 Years — Trenton Pilot

POP LABS has secured a lease space in Trenton. This isn't a pop-up program—this is permanent coordination infrastructure.

5
Hubs over 5 years
$1.144M
Annual cashflow (Year 3)
$5.72M
Annual cashflow at full scale
35–45%
Recovery rate at maturity

Multiple Revenue Streams, Not Grant Dependency

POP LABS is B2B and B2O — Business-to-organization and government buyer models, not direct-to-consumer.

Government Contract

$325K/year

ROI-driven coordination contracts with city, county, and state partners.

Membership Fees (40 orgs)

$385K/year

Sliding scale $1,500–$25,000/year based on organization size.

Research & Data Partnerships

$200K/year

Collaboration with research institutes and evaluation partners.

Workforce & Training

$150K/year

Training, certification, and capacity building programs.

SaaS Licensing

$84K/year

Trust Index CRM platform at $100–$250/month per organization.

Year 3 Total Annual Cashflow (1 Stabilized Hub)
$1.144M

Clear Path From Pilot to Scale

Phase 1

Trenton

5 hubs, validate the model

$5.72M /year cashflow
Phase 2

Mercer County

15–20 hubs countywide

$17.2M–$22.9M /year cashflow
Phase 3

New Jersey Statewide

200–300 hubs statewide

$228.8M–$343.2M /year cashflow

State Auditor Confirms The Problem

The New Jersey State Auditor's 2024 Annual Report validates every coordination failure POP LABS addresses.

Fragmentation Confirmed: Performance audits show systemic, recurring fragmentation.

$161.1M Lost: Annual cost savings from oversight failures alone.

Coordination, Not Funding: The problem isn't budget—it's accountability gaps.

Infrastructure Needed: Retroactive detection is costly; prevention requires infrastructure.

This isn't speculative. The State Auditor independently confirmed what POP LABS was built to solve.

What You Can Fund

Capital & Build-Out

Hub renovation, technology infrastructure, accessibility improvements in priority communities.

Data & Technology

Trust Index platform, countywide CRM, data dashboards, and integration systems.

Workforce & Training

Navigator salaries, training programs, certification, and professional development.

Growth Capital

Fuel expansion from Trenton to Mercer County to statewide scale.

Engage at Your Scale

Premier

Anchor Investor

$1M+

Lead investors who shape the model and receive maximum participation and returns.

  • Named hub or program element
  • Board seat or advisory role
  • Quarterly strategic briefings
  • First access to evaluation data
  • Co-branding across all materials
Strategic

Systems Partner

$250K–$500K

Strategic funders supporting specific infrastructure components.

  • Advisory committee participation
  • Bi-annual evaluation reports
  • Site visit and data access
  • Case study inclusion
Supporting

Community Ally

$10K–$50K

Community-focused partners contributing to operational sustainability.

  • Annual impact reports
  • Recognition in materials
  • Community event invitations
  • Network introductions

Scalable Model, Global Potential

Franchise Duplication Model

Standardized toolkit for rapid, consistent deployment to new markets.

Federal Partnership Potential

Trust Index platform designed for integration with federal initiatives.

Global Market Opportunity

Fragmentation in social services is universal—the model translates worldwide.

"POP LABS is not just a coworking concept—it's a repeatable infrastructure model. The consistent feedback has been: this model is scalable beyond New Jersey—because it's built like a system, not a single site."
— Catherine Sackey, Founder & CEO

Ready to Invest in System Change?

Let's discuss how funding the innovation can create measurable returns while transforming social services.

Catherine Sackey, MPAP — CSackey@CatherineSackey.com